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The Benefits of Connecting a Social Account Explained

Once connected , you can engage with your social platforms right on your account!

Camille Kasmi avatar
Written by Camille Kasmi
Updated this week

With regards to social media, Mention's features offers dedicated management tools as well as monitoring on performance and brand identity. Connecting your social media accounts to Mention will allow you to enhance your social engagement by offering the ability to interact, analyze, and program content through one consolidated platform!

Below, we will go over what you can do with your social media connections in the Mention platform. Here is the agenda:


Engage with Mentions in the Feed

Through the Mention Feed, you will have the ability to interact with social media mentions from Facebook.

Facebook:

  • Mention will fetch the original posts from public business pages. You will be able to like the post or comment on it.

  • Mention will display comments from some posts (if they are available). You will be able to like the comments, reply to comments, or even leave your own comment!

Please note: When you open a mention from Twitter and Instagram, Mention will show you a preview of the mention in your Feed. Mention does not offer the ability to engage with the mention. If you click on content from the preview, it will open the mention in a new tab. If you're logged in to your social accounts from your web browser, you can directly engage with the posts on the new tab.


Analyze Social Media Performance

The Mention Reports feature allows you to create social analytical reports for your owned social media channels. Through a social account connection, you will be able to analyze the performance of your accounts for Facebook, Twitter, Instagram and LinkedIn.

These reports are a great way to gauge the performance of social posts or online campaigns over a period of time. With a social account connection, Mention will have access to fetch metrics such as follower evolution, top posts, and more!

Once a report is created, you can also share access to the reports to your colleagues!

If you are on the Mention Company Plan, you can also schedule the reports to send via email or export the reports.

πŸ‘‰ Learn more about Social Analytic Reports: Mention Reports Explained


Collaborate with your Team on Mention!

Collaboration on all of the features above is also available on team subscriptions! With team members, you will be able to delegate social media tasks and collaborate on content.

Once you have granted your teammates access to the social accounts, you will be able to:

  • Send them mentions from the Feed that they can engage with

  • Share viewership access to social analytic reports

  • Company Plans: schedule the reports to send out via email to your colleagues

πŸ‘‰ Feel free to grant access to your social accounts once you've connected everything! You do not have to do it immediately and you can revoke or edit access through account settings at any time.


We hope this information will help you integrate social media management into your account! please do not hesitate to reach out if you have any further questions.

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